How We Make Money
We sell sponsorship. We do not sell verdicts.
Most review sites will not tell you which one they are doing. Here is exactly how this one is paid for, so you can judge anything on it for yourself.
We do not use affiliate links
There are no affiliate links on this site. We earn nothing when you click through to a tool, and we earn nothing if you buy it. The price you pay is the same whether you come through us or go direct, because we are not in that chain at all.
This is deliberate. Once a site earns a commission on a purchase, every ranking it publishes has a financial reason to be in that order. We would rather not have the conflict than manage it.
Some links are counted, and that is all
We track how many people click through to a tool from our pages. That number tells us which reviews are useful and which are not, and it is the same kind of analytics any site runs on its own pages.
No money changes hands when you click. We are not paid per click, per signup or per sale by anyone.
Sponsorship is how the site is paid for
Tools can pay to be featured here, and that includes the top position in a guide. That is the main way AIToolsBakery earns, and it is worth saying in one plain sentence rather than burying it in a footer.
What matters is the line between what that money moves and what it does not. So here is the line.
What sponsorship buys
- A position in a guide, up to and including the first one
- A dedicated section, a proper write-up and a screenshot
- A standalone review of the tool
- Our time, ahead of the queue
What sponsorship never buys
- The score. A sponsored tool gets the score it earned, published whether it flatters them or not
- The criticism. Every write-up says what a tool is bad at, and a sponsor does not get to remove it
- A rigged comparison. We do not weaken a competitor to make a sponsor look better
- Silence. If something cheaper or better exists for your case, the page still says so
How to tell which is which
A position that has been paid for carries a Sponsored label in the position itself, and a guide that contains a paid placement says so at the top of the guide.
Where there is no label, nobody paid for anything. That is the whole test, and it does not require you to trust us.
Tools that are also clients
Some tools we cover are clients of Zilwaris, the SEO and GEO consultancy run by this site’s editor. Where that applies, the page says so. It does not buy a placement, a position or a score, and nothing is paid to this site for the coverage.
What this means when you read a review
Every score comes from the same four criteria, applied the same way to every tool, whether the company has ever spoken to us or not: ease of use, output quality, value for money, and whether it is actually useful for the job you would buy it for.
Where we have used a tool ourselves, we say so. Where an assessment is based on the vendor’s published documentation and pricing we have verified, we say that too, and we date the figures. Both kinds of review appear on this site and we do not blur the difference.
We will say when a tool is not worth the money, and we will say when a tool is a thin wrapper around something you already pay for. A sponsor reading that sentence before signing knows what they are buying.
Questions
If something here does not match what you see on the site, that is a mistake and we want to know about it. Use the contact form and it will be answered.