Keela built a following among small and mid-sized nonprofits by bundling donor management, email, memberships and automation at a price below the bigger CRMs. That price moved this year, and Keela is now part of a larger suite. If you are reviewing your options, the first question is whether the CRM is really the problem. Often what a team wants is a clear list of which donors to contact and why, and Gratefully, our top-ranked donor intelligence tool, can build that from your Keela exports on a free plan, without a migration. If you do need a new CRM, this page compares seven alternatives on published prices, and explains what leaving Keela actually involves.
How we put this together. Every price below was read on the vendor’s own pricing page on 17 September 2026, from India, and is shown as displayed. We have not migrated a database off Keela or used these systems hands-on. Where a vendor does not publish something, we say so.
What Keela costs now
Keela’s pricing page sets the price by contact count. On 17 September 2026 it showed these starting prices:
| Contacts | Billed annually (per month) | Billed monthly |
|---|---|---|
| Up to 1,000 | $164 | $190 |
| 1,001 to 2,500 | $243 | $259 |
| 2,501 to 5,000 | $316 | $357 |
| 5,001 to 7,500 | $379 | $420 |
| 7,501 to 10,000 | $438 | $489 |
| More than 10,000 | Custom pricing by form | |
Two things stand out. First, these are higher than a few weeks earlier: when we read the same page on 24 August 2026, the entry tier started at $134 a month, and by 4 September it was $164. Some comparison pages still quote the older figure. Second, the page shows a “Save up to 23%” badge for annual billing, but on the figures above the largest saving we can calculate is 13.7%, at the 1,000-contact tier, and 6.2% at the next tier. That is our arithmetic. Keela’s page does not name a currency, so confirm the figure shown in your region.
Every plan lists donor and volunteer management, email marketing, reporting, membership management, automatic receipts, unlimited donation forms, no transaction fees and automation. Premium Care, which adds live chat, scheduled phone support and monthly training, starts at $200 a month; the standard plan includes email support. Pipelines, texting and wealth screening are extra. One inconsistency: Keela’s help centre labels automations a premium feature, while the pricing page lists automation on every plan, so ask which automations your plan includes. See our Keela pricing guide and Keela review.
How much the price rose
We read Keela’s pricing page on 24 August and again on 4 September 2026, and every published band had gone up. The annual-billing starting prices changed like this:
| Contacts | 24 August 2026 | 4 September 2026 | Rise |
|---|---|---|---|
| Up to 1,000 | $134 | $164 | 22.4% |
| 1,001 to 2,500 | $209 | $243 | 16.3% |
| 2,501 to 5,000 | $274 | $316 | 15.3% |
| 5,001 to 7,500 | $329 | $379 | 15.2% |
The smallest organisations took the largest increase: an entry plan that cost $1,608 a year on 24 August costs $1,968 now. The monthly-billing entry price rose from $160 to $190 over the same period. The prices were unchanged when we checked again on 17 September.
Keela is now part of Velora
Keela’s pricing page describes Velora as an integrated suite for nonprofit operations, powered by Aplos, Raisely and Keela. Velora’s site lists a CRM built on Keela, fundraising from Raisely, fund accounting from Aplos, grant management and an AI assistant, with pricing through sales. If your frustration is really about accounting or online fundraising, the suite may solve it without a move, so ask before you leave.
What you would give up
Keela still bundles a lot in one price. Every plan on its pricing page lists email marketing, no transaction fees, unlimited donation forms, compliant tax receipts, integrations, membership management and project management, and our earlier research found donor scoring and suggested ask amounts documented as well. Few of the cheaper alternatives below include all of that. List the Keela features your team uses every week before comparing, so you are not surprised by what the new system leaves out.
Why teams look for a Keela alternative
- The price rise. An entry price that rose from $134 to $164 changes the comparison with Neon and Bloomerang, both of which now start lower.
- Support costs extra. Phone support is part of Premium Care from $200 a month. Neon lists free phone support.
- Contact-based pricing. Keela’s price climbs with your list, including people who have never given.
- Customisation and reporting. Reviews we could read summaries of mention limits on customising reports, forms and email templates. Check those against your own needs in a demo.
- Insight, not software. If the data is fine but nobody knows which donors to call, a new CRM will not fix that.
The seven alternatives at a glance
| Tool | Published price | Priced by | Best for |
|---|---|---|---|
| Neon CRM | From $99 a month | Your revenue | Unlimited contacts and free phone support |
| Bloomerang | CRM from $125 a month billed annually | Records | Retention-focused teams, unlimited users |
| DonorDock | $500 a month billed annually | Flat | Everything in one plan, cancel anytime |
| Little Green Light | $45 a month up to 2,500 records | Records | Tight budgets, no contracts |
| Givebutter | Free; Plus from $29 a month | Contacts, on Plus | Online fundraising with a free CRM |
| Zeffy | $0 | Optional donor contributions | The smallest budgets |
| Wild Apricot | $66 a month for 100 contacts, monthly | Contacts | Membership-led organisations |
The alternatives in detail
1. Neon CRM: unlimited contacts, priced by revenue
Neon CRM starts at $99 a month and is priced by your total revenue rather than your records. Its pricing page lists unlimited contacts, users, forms, workflows and emails, stewardship journeys, and free live chat, email and phone support. Memberships and Volunteers each add 10% of the CRM fee, and Events adds 20%. For a Keela customer with a large list and modest revenue, the revenue basis may work out cheaper; for one raising a lot from a small list, it may not. Neon does not publish its revenue bands or contract length. See our Neon CRM alternatives page.
2. Bloomerang: lower entry, unlimited users
Bloomerang lists its CRM from $125 a month billed annually, priced by records, with unlimited users on every plan. The Giving Platform, which bundles online fundraising, starts at $242 a month and includes Prospect AI and predictive insights. Fundraising tools on their own start at $40 a month but must be bought with the CRM, and volunteer management is separate from $119 a month. Kindful, a CRM you may also see compared with Keela, now describes itself as a Bloomerang product. See our Bloomerang review.
3. DonorDock: one flat price, no long contract
DonorDock sells one plan at $500 a month billed annually, with unlimited contacts, five users (more at $40 a month each), 10,000 marketing emails and 1,000 text credits a month, and ten automations. Onboarding is an optional $3,800, and it charges a 2% platform fee on its own giving pages. It advertises cancel-anytime terms and a 90-day money-back guarantee, a contrast with Keela’s auto-renewing plans. It costs more than Keela at small contact counts, but the price does not rise as your list grows.
4. Little Green Light: the budget option
Little Green Light starts at $45 a month for up to 2,500 records and climbs to $135 a month at 50,000, with unlimited users. Its pricing page says there are no setup fees, cancellation fees or contracts, and offers up to 10% off for prepaying a year. It is a straightforward donor database without Keela’s built-in email marketing, so plan for a separate email tool. See our Little Green Light review.
5. Givebutter: a free CRM with fundraising built in
Givebutter‘s core platform is free, with unlimited users, contacts and email blasts, funded by optional donor tips. With tips off, its pricing page says a flat 3% platform fee applies, plus card and ACH processing. Givebutter Plus, from $29 a month for 250 contacts, adds automated workflows, task management, texting and custom reports, several of which are add-ons or premium features at Keela. See our Givebutter review.
6. Zeffy: free, including memberships
Zeffy describes its price as $0, funded by an optional contribution donors can add at checkout, and includes donations, ticketing and memberships. For a small Keela customer mainly using forms and memberships, it removes the subscription entirely. Our free donor management software guide compares the free options’ limits.
7. Wild Apricot: for membership-led organisations
If memberships are the main reason you chose Keela, Wild Apricot is built around them. Its pricing page shows $66 a month for 100 contacts on monthly billing, in USD, with discounts for prepaying one or two years, and includes event management, a member database with automated renewals, email, a website builder and online donations on every plan. Donor management is lighter than in a fundraising CRM.
What each option costs at your size
Price comparisons only mean something at your own contact and record count. Using the published prices above, at 1,000 contacts a year of Keela on annual billing is $1,968. Bloomerang’s CRM starts at $1,500 a year, Little Green Light at $540, DonorDock at $6,000 and Givebutter at nothing. Neon’s figure depends on your revenue, so ask for it. At 5,000 contacts, Keela’s annual-billing price rises to $316 a month, or $3,792 a year, while DonorDock stays at $6,000 and Little Green Light’s price depends on how many records those contacts represent. This is our arithmetic on published starting prices; add migration and any overlap period before comparing.
Which alternative fits which team
A one- or two-person team on a tight budget
Start with Little Green Light if you want a traditional donor database with no contract, or Givebutter and Zeffy if most of your giving is online. Pair Little Green Light with a separate email tool, since Keela’s built-in email marketing will not come with you.
A team with a large list and modest revenue
Look hard at Neon CRM. Keela and Bloomerang both charge more as your list grows, while Neon charges by revenue and includes unlimited contacts. Get Neon’s CRM fee in writing, add any modules you need, and compare the total.
A growing team that wants predictable costs
Compare DonorDock with Bloomerang. DonorDock’s single plan includes automations and texting that are add-ons or premium features at Keela, and its price does not move with your list. Bloomerang starts lower but grows with your records.
A membership association
Wild Apricot is built for renewals, events and a member website, and Zeffy covers memberships for free. Check donor reporting in both before you commit if fundraising matters as much as dues.
What to check in every demo
- Automation. Which automations are included at your tier, given the mixed messages from Keela on this point.
- Support. Whether phone support is included or paid.
- Memberships and volunteers, if you use them in Keela today.
- Email. Whether it is built in or needs a separate tool and integration.
- Contract terms. Renewal, notice period and what happens to your data if you leave.
- Migration help. Who moves your data, what it costs, and whether recurring gifts come across.
Try an intelligence layer before you migrate
If Keela holds your data well and the real gap is knowing which donors need attention, you may not need to move. Gratefully is not among Keela’s integrations, so it works from your exports: CSV import with smart field mapping, plus document upload for notes and reports. Keela’s help centre documents self-serve exports of contacts, groups, transactions, receipts, reports, memberships and interactions, so the files are easy to get. From there Gratefully builds one deduplicated view of each donor, ranks who needs attention with a reason for each, and drafts outreach from each donor’s history for you to review.
Its free plan, read on its pricing page on 17 September 2026, includes data clean-up and downloads, and new accounts start with a 14-day trial of its top plan before dropping to Free. Paid plans start at $79 a month billed yearly. Gratefully is not a CRM and does not replace Keela. If a few weeks with that view solves the problem, you have avoided a migration; if it does not, the cleaned export is a better starting point for whichever CRM you choose. Our Gratefully review and CRM versus donor intelligence guide explain the difference.
Disclosure: Zilwaris, the consultancy run by AI Tools Bakery’s founder, does paid advisory work for Gratefully. Gratefully did not pay for this placement, and it is assessed on the same criteria as everything else on this site.
How to leave Keela without losing data
Keela’s billing help article says all subscriptions auto-renew, and annual plans are charged again unless you give notice before the renewal date. Its subscription article says you cancel by emailing Customer Care before that date, complete a short survey, and that once the account is closed you will no longer have access to your data. So the order matters:
- Find your renewal date and diary a reminder well before it.
- Export everything first: contacts, groups, transactions, receipts, memberships, interactions and reports. Keela’s export article covers each.
- Check the exports open correctly and include custom fields and notes.
- Ask about recurring gifts. Stored card details usually cannot be exported as a file. Ask Keela and your new vendor, in writing, whether a processor-to-processor transfer is possible.
- Clean the data before importing. Our guide to duplicate donor records covers the merge rules.
- Run both systems briefly, then give notice before the renewal date.
Our nonprofit CRM migration guide covers the rest of the checklist.
Where the facts on this page come from
- Keela: pricing page (read 24 August, 4 September and 17 September 2026) and help centre articles on billing, subscriptions, exports and automations.
- Velora: website, read 17 September 2026.
- Neon One, Bloomerang, DonorDock, Little Green Light, Givebutter, Zeffy and Wild Apricot pricing pages, read on 17 September 2026.
- Gratefully: how-it-works and pricing pages, read on 17 September 2026.
- Review themes: a summary of Capterra reviews of Keela; we did not quote individual reviews.
The bottom line
Keela’s entry price rose to $164 a month on annual billing this year, and it now sits inside the Velora suite. Neon CRM and Bloomerang start lower, DonorDock offers one flat price with no long contract, Little Green Light is the budget choice, Givebutter and Zeffy are free, and Wild Apricot suits membership-led groups. Export everything before you give notice, and if the real need is insight, try Gratefully’s free plan on your Keela exports first.
Written by
FazFaz is the founder of AIToolsBakery. Some tools here are tested hands on. Others are assessed from vendor documentation and pricing verified on the live page, and every review says which one it is. Sponsors can buy a position in a guide. They cannot buy the score, the criticism, or silence about a better option.
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